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Target Audience:
Pakistani Expats

Urdu 1 is a general entertainment channel broadcast from Dubai, UAE, for the Urdu speaking population across the globe. It focuses on providing viewers with premium quality content and have successfully taken entertainment to new heights.


Since launching in 2012 with its ingenious method of blending foreign and local content, it took the industry by surprise with exceptional program ratings and is now considered Pakistan’s favourite entertainment channel.

If you are ready to advertise on Urdu 1 or interested in learning about other stations and mediums feel free to get in touch.